Her interests range from pop culture and mythology to content development and social activism. In her free time, she goes on food adventures and writes unrhymed poetry. Her short fiction has appeared in anthologies published by HarperCollins Publishers and Zubaan Books. Monitor Instagram trends to gain foresight on how to craft timely posts, adapt your campaign or create a new one.

One of the hands-down most effective ways we’ve used to grow our following on Instagram for free is through “share for shares”. The main method of driving traffic back to your site from Instagram is through Call to Action posts (which we’ll cover in depth in Chapter 4). And the more people you get those CTA posts in front of, the more effective they’ll be for driving traffic. If only one person will be managing your Instagram account, a basic plan might fit your needs. Expert in your industry means that people look to you for advice on where to go, what to buy and how to step up their own game. Social media has made it easier to connect with hundreds, thousands, even millions of people who want to follow your story.

If you want to keep followers engaged, you’ll need a stream of high-quality Instagram content ideas. Adam Enfroy is a full-time blogger and affiliate marketing expert. Join Adam and 500,000 monthly readers on AdamEnfroy.com to learn how to scale your influence at startup speed. Before starting this blog, Adam managed digital marketing teams for large SaaS startups and reviews the best software to run your online business. He has been featured in over 100 publications, including Forbes, Business Insider, and Entrepreneur.

Posting on social media sites regularly is necessary to grow your following and keep your messages in front of your audience. If you want to keep your Instagram feed vibrant and engaging, you can follow the lead of major brands. Research has found that top-name companies post on Instagram an average of 1.5 times per day. We don’t have to tiptoe around it – social media marketing can be needlessly time-consuming, and Instagram is a prime culprit. It takes a lot of time to take great photos, edit them, and craft clever captions. Save the time you do have leftover by using a scheduling app like Later or Buffer to plan out your Instagram posts days in advance.

Read more about https://iriveramerica.com/make-your-instagram-content-popular/ here. Instagram offers many tools that make it easy to create engaging and creative stories. Instagram is one of the most popular social media platforms, with nearly 112.5 million users in 2020. From gathering insights to selling products, Instagram keeps rolling out tools to help business owners succeed on the photo-sharing social media platform.

There, the user can look at additional photos and add the product to their shopping cart. For years, you probably had some trouble getting users on Instagram to navigate to your website from a specific link. You would post content and then direct people to click a link in your bio.

Combine the high engagement with the power of visual storytelling, and you understand why Instagram is particularly suitable to build an emotional connection and gain clients. You might think is a no-brainer for Instagram marketing, but you’d be surprised! A combination of great photography and an action-oriented caption can definitely help you find success with Instagram marketing. A solid, consistent brand strategy for Instagram is to periodically post photos of your products with some additional information in the caption. In each caption, try highlighting the product’s selling points, mention its price and direct people to where they can get it. It’s ok to publish promotional posts on Instagram, just as long as you don’t do it very often.