From changing the background with GreenScreen to duplicating people with Multiplier, effects can take your video to another level. Press the ‘Effects’ button on the bottom left hand side of your screen. You will see the effects library where effects are categorised into genres like ‘New’, ‘Trending’, ‘Special Effects’ and ‘Interactive’. Once you’ve found the effect you want to use, tap the main screen to begin recording.

Quick bullet point videos work great for these, with text over the screen guiding the user through the mini-lesson. Likewise, people love shopping on TikTok, so sharing favorite products is also a surprisingly easy way to gain traction . When you’re browsing content from creators and competitors in your niche, note which hashtags they’re using on their most popular posts. You can also use a hashtag generator tool to find related hashtags. There’s no tried-and-true formula for coming up with the right hashtags on TikTok.

With the duet feature, you can create interesting content by posting your video side-by-side with another user’s video. You can film and edit videos outside of social media before uploading. This way, your video won’t be watermarked with a social media logo, but you also won’t be able to use features like stickers or in-app filters. The best way to learn more about the app, its user base, and the type of content that engages audiences is to start producing your own posts on a personal or business account.

Instead of showing what’s trending, they serve for tagging users and inviting them to various challenges, such as Duet challenges. The video editor also comes with plenty of filters and effects. Read more about buy TikTok Packages here. There’s the famous “Beauty” filter, among others, and various stickers and animations for enriching video content.

With other social media platforms becoming more pay-to-play, the exposure brands can get on TikTok is a major asset. Whether you’re ready to record a video, discover something new, or interact with likes or comments, here are those essentials to get you started on the TikTok mobile app. The one thing TikTok creators say, across all demographics and audiences, is that in order to be successful, you need to keep to a consistent posting schedule. The more videos you upload, the better chance of your videos being seen by new audiences. Like you with your favourite creators, your followers want as much content from you as possible.

You also have the option of checking your account’s analytics. Such a feature is available on many other social media platforms, such as Instagram. A couple of years ago, a VICE report indicated that TikTok had not yet overcome this challenge. Like most social media platforms, posting content consistently is key to getting more followers on TikTok. If you feel like that 1,000-follower requirement is a high barrier, you’re not alone.